illustration of stacked coins flipping towards a hand from an outstretched arm coming out of a tablet 6 Inbound Marketing tactics for exponential ROI main image

6 inbound marketing tactics for exponential ROI

Lauren Kleyer inbound marketing, SEO Leave a Comment

So, you’re not seeing a return on your marketing investment. What the heck are you doing wrong? Often, the issue is that you’re just ticking off boxes and doing what you think you’re supposed to be doing with no thought to how  your various attempts are supposed to work together. But don’t worry! With smarter strategy and inbound, it’s totally fixable.

The Content Journey How to guide your buyer through the sales funnel main image; couple walking with trolley bags at a train station

The Content Journey: How to guide your buyer through the sales funnel

Ebarak Hossain content strategy, inbound marketing Leave a Comment

Have you noticed how a purchase is actually done in our modern era? If you have, you probably know why it’s so important to map out the content journey that can turn prospects into customers. This is because the internet has changed the way we make purchasing decisions. Yes, we are increasingly becoming used to searching for relevant and useful …