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Do you ever need a search engine submission service?

Lauren Kleyer digital marketing, SEO Leave a Comment

Spoiler alert: Nope! Search engines used to need a bit of direction to find new sites, but, fortunately, this isn’t the case anymore. Search engines have evolved; they crawl the web, follow links, and find you. You can help them along by getting out there and spreading the word about your new site, as those links make you easier to …

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6 inbound marketing tactics for exponential ROI

Lauren Kleyer inbound marketing, SEO Leave a Comment

So, you’re not seeing a return on your marketing investment. What the heck are you doing wrong? Often, the issue is that you’re just ticking off boxes and doing what you think you’re supposed to be doing with no thought to how  your various attempts are supposed to work together. But don’t worry! With smarter strategy and inbound, it’s totally fixable.

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How to help a freelancer or agency help you with your blog

Julie Ewald blogging, content strategy Leave a Comment

Outsourcing stuff you don’t have the time or talent for is a brilliant idea, but just bringing on an agency or a freelancer or three to turn out your blog content won’t be enough. Even if they are the most capable, experienced folks you can find, if you aren’t helping them help you, the results will certainly suffer. So, in …